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Barry's Fuel Bar

Concept

Barry's Fuel Bar is a testament to Barry's Bootcamp's holistic fitness commitment and a social hub for clients to connect and support each other. Blended to perfection, Barry's Shakes provide the optimal fuel for maximizing training results and promoting overall well-being.

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Visual Identity

Barry's Fuel Bar's visual identity is inspired by vintage American milkshake bars, featuring bespoke old-school typography, customized menu boards for each location, vibrant campaign stickers, and transparent cups with thick straws. This retro aesthetic creates a nostalgic and inviting atmosphere, enhancing the overall experience.

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Credits

Photography: Nathan Chandler

Graphic design and production: Raf Prokopek

Fuel Bar Logo: Barry's

© 2022 by Rafal Prokopek

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